Many of this week’s Interesting Links deal with book marketing.<\/p>\n
A lot of writers hate marketing and think it’s a dirty word, but I don’t. The way I see it, there are people in the world who are looking for good books. I have good books. All I’m doing is helping people who are looking for good books to connect with my good books. Everybody wins!<\/p>\n
-Kobo is now moving into the audiobook market:\u00a0Have You Heard? Rakuten Kobo Launches Audiobooks.<\/a><\/p>\n -My original plan was to use Kindle Unlimited for the SILENT ORDER series, but popular demand from readers on other platforms changed my mind. But regardless of a writer’s publishing platform, it is always best to walk the straight and narrow way:\u00a0You Can Win Without Cheating FFS<\/a>.<\/p>\n -I’ve done a bunch of these, and they do add up when used in conjunction:\u00a012 Ways to Keep Your Backlist Selling and Maintain a Steady Income<\/a>.<\/p>\n -I figure that writing a good story with compelling characters counts.\u00a0What do Readers Really Want: How to Write a Book to Market<\/a>.<\/p>\n -I don’t think “enhanced ebooks” will ever take off, because an enhanced ebook is basically a computer game, and they’re separate categories:\u00a0People Are Weird About Books, and Attempts to \u201cImprove\u201d or \u201cFix\u201d Books in a Web Browser Prove It<\/a>.<\/p>\n -Quite a lot of good marketing advice here:\u00a045 Inspirational Marketing Tips from Authors<\/a>.<\/p>\n -But! I liked this quote about advertising from The Passive Voice: “If anything, PG tends to be a bit more suspicious of advertisements in any medium because the ideas contained in the advertisement were presumably not able to rise to a higher level of visibility without someone paying money to cause the publication to give them more visibility.<\/em>”\u00a0Facebook Is Still In Denial About Its Biggest Problem.<\/a><\/p>\n -Given that I’ve seen exactly three people in my life who voluntarily bought Windows Phones, this was probably good advice:\u00a0Microsoft CEO Satya Nadella says he voted against Steve Ballmer’s $7.6 billion Nokia mistake<\/a>.<\/p>\n -Publishers never used to compete for writers the way that ebook aggregators do:\u00a0Announcing D2D Refer a Friend – Earn 10% of D2D\u2019s royalty!<\/a><\/p>\n